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Sanlam invests N$17.7m in Rewards to Support Namibians

Irvin Möller

Since its launch in 2022, Sanlam EXTRA the client rewards programme, has grown into more than just a rewards programme. It has become a symbol of dignity, reliability, and real-world impact for thousands of Namibians. Built into Sanlam’s Prestige Funeral Cover, Sanlam EXTRA Rewards is designed to reward loyalty and provide practical support when it is needed most.

To date, Sanlam has distributed over N$17.7 million in rewards to clients across Namibia. These rewards have come in the form of 499 315 vouchers, averaging around 30 000 vouchers each month. In March alone, the programme issued 32,168 vouchers, valued at N$962 810.

Sanlam EXTRA enables clients to redeem vouchers for essential and everyday services, including:

  • Groceries
  • Airtime and data
  • School uniforms and stationery
  • Pharmaceuticals
  • Home appliances from HomeCorp
  • Meals from Hungry Lion
  • Solar products for energy needs

“We’re incredibly proud to celebrate over N$17 million in rewards. But what we’re really celebrating is the difference that these rewards make to people’s lives. These benefits are more than just numbers. They represent a child returning to school with a full set of supplies. They help fill a grocery basket in lean months. They provide airtime for emergencies and access to medication when it’s needed most,” says Irvin Möller, General Manager: entry level market.

Sanlam EXTRA is rooted in Sanlam’s commitment to improving the everyday lives of its clients by offering more than traditional funeral cover.

Sanlam remains committed to empowering current and future generations of Namibians to be financially confident, secure, and prosperous. Through meaningful initiatives like Sanlam EXTRA, the company continues to invest in the well-being of its clients and communities; every day, in every corner of the country.

With Sanlam EXTRA, clients are not just covered. They are cared for, supported, and rewarded.

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