The company’s spokesperson, Nelson Muremi Ashipala, yesterday said the live stream footage is now available on Wild Earths DSTV channel 183.
“This initiative complements the already viral NWR Live YouTube channel launched in April, with viewership reaching as high as 1 000 wildlife enthusiasts per day,” said Ashipala.
He said to enhance customer experience, NWR partnered with Wild Earth to allow for the viewing of waterhole action footage as it unfolds at the most famous waterhole in Namibia, reaching an audience of about five million people globally every month.
“This is an excellent marketing platform for Namibia’s tourism,” he said.
Ashipala said this initiative is a first for Namibia, whereby a live stream camera showcases the wildlife that Namibia offers, complemented with expert commentary from trained naturalists.
Using a combination of live broadcasting, expert naturalists, interactivity, community and a point-of-view shooting style, partnering Wild Earth will help millions of viewers feel remotely present in nature without increasing their footprint.
“Viewers return again and again to these live broadcasts from the exact locations. This experience excites NWR as an organisation as it will make wildlife enthusiasts curious to the point where they want to travel to Etosha National Park, and Namibia in general,” said Ashipala.
The live waterhole stream broadcasts on the flagship SafariLIVE sunrise for three hours in the morning and SafariLIVE sunset for four hours in the afternoon.
SafariLIVE sunrise is available from 06h30 to 09h30 CAT, and SafariLIVE sunset is open from 14h30 to 18h30 CAT.
This show discusses the Okaukuejo waterhole with an expert guide. On the live stream, viewers can watch the wildlife at the Okaukuejo Resort waterhole throughout the day on NWR’s YouTube page.
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