Cricket partners with Nashua Namibia for juniors 

Cricket Namibia and Nashua Namibia signed an agreement for the sponsorship of the Junior Franchise competition. Photo: Contributed

Cricket Namibia (CN) is excited to announce its partnership with Nashua Namibia as the tournament sponsor for the upcoming under-14 and under-19 junior franchise competition.

This partnership marks a significant milestone as it introduces the first-ever cricket junior franchise competition aimed at nurturing young talent in Namibia.

The Nashua Junior Franchise competition offers an exciting opportunity for young cricketers to play cricket, especially during a period of the year when the sport is not typically played.

The tournament provides a platform for players to showcase their skills, with the best under-14 and under-19 cricketers in Namibia set to participate.

One of the key objectives of the Nashua Junior Franchise competition is to serve as a crucial component of CN’s scouting process, identifying players for the high-performance programme.

By introducing this new level of competition, CN aims to enhance its pool of talented players, ultimately strengthening the pipeline to the national men’s team.

“We are not merely putting our logo on the cricket playing shirts; we are becoming part of people’s passions. By supporting youth sport, we invest in what matters most to our fellow citizens,” says Nashua Namibia representative Michelle Sansom.

“Our involvement extends beyond financial support. We believe in nurturing talent, and at the draft evening, that is where the stars were born. By sponsoring the junior franchise tournament, we are contributing to shaping the future of Namibian cricket.”

She says cricket has moved on from being a game only to being a lucrative commercial avenue.

“Our sponsorship creates opportunities for players, coaches, and everyone involved. It’s a win-win – a boost for the sport and our brand,” Sansom says.

CN chief executive Johan Muller is grateful for the support, saying it would make a substantial difference in their development efforts.

“Thank you to Nashua Namibia for your involvement in this tournament as the tournament sponsor, and we are also thanking the team owners for their massive contribution to the game.

“You are giving the youth of this country a massive opportunity to develop their talent,” he says.

The draft for the competition took place on 4 April at the Namibia University of Science and Technology’s main campus in Windhoek, where 137 players were drafted into six teams – three under-14 teams and three under-19 teams.

The team owners include Grove Mall, Stadio Higher Education, Ashburton Investments and KFC.

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