03.05.2004

American Power And The 2004 Campaign

By: JOSEPH S NYE

AMERICA's presidential election campaign is heating up, and with it the debate about American power.

A year ago, after the blitz victory in the four-week Iraq War, many

people thought the issue was settled.

But the subsequent difficulties in Iraq - and in America's

foreign relations more generally - have placed that topic at the

heart of the election campaign.

 

It is hard to recall, but a little over a decade ago,

conventional wisdom - both inside and outside the US - held that

America was in decline.

 

In 1992, the winner of the New Hampshire primary election argued

that "the Cold War is over - and Japan won."

 

When I published Bound to Lead in 1990, I predicted the

continuing rise of American power.

 

But today I regard it as equally important to challenge the new

conventional wisdom that America is invincible, and that the "new

unilateralism" should guide US foreign policy.

 

After the collapse of the Soviet Union, some analysts described

the resulting world as unipolar and saw few constraints on American

power.

 

This is misleading.

 

Power in a global information age is distributed among countries

in a pattern that resembles a complex three-dimensional chess

game.

 

On the top chessboard, military power is largely unipolar.

 

The US is the only country with large state of the art air,

naval, and ground forces capable of global deployment - thus, the

quick victory in Iraq last year.

 

But on the middle chessboard, economic power is multi-polar,

with the US, Europe, Japan, and China representing two-thirds of

world production.

 

On this economic board, other countries often balance American

power.

 

The bottom chessboard is the realm of transnational relations

that cross borders beyond government control.

 

At the benign end of the spectrum, this realm includes actors as

diverse as bankers electronically transferring huge sums; at the

other end are terrorists transferring weapons or hackers disrupting

Internet operations.

 

On this bottom board, power is widely dispersed, and it makes no

sense to speak of unipolarity, multipolarity, or hegemony.

 

Those who recommend a unilateral American foreign policy based

on such traditional descriptions of American power are relying on a

woefully inadequate analysis.

 

Many of the real challenges to American power are coming not on

the upper military board, on which the unilateralists concentrate,

but on the lower transnational board.

 

Ironically, the temptation to go it alone may ultimately weaken

the US in this domain.

 

Why is this true? Today's information revolution and the type of

globalization that accompanies it are transforming and shrinking

the world.

 

At the beginning of the 21st century, these two forces increased

American power, particularly the ability to influence others

through attractive, or what I call "soft" power.

 

But with time, technological gains will spread to other

countries and peoples, diminishing America's relative

pre-eminence.

 

For example, today America's 5% of the global population

represents more than half of all Internet users.

 

But in a decade or two, Chinese may become the language of the

largest number of Internet users.

 

It will not dethrone English as a lingua franca, but at some

point, the Asian market will loom larger than the American

market.

 

Even more important, the information revolution is creating

virtual communities and networks that cut across national borders,

and transnational corporations and non-governmental actors -

terrorists included - will play larger roles.

 

Many organisations will have soft power of their own as they

attract citizens into coalitions that cut across national

boundaries.

 

The terrorist attacks on New York, Washington, and now Madrid

are terrible symptoms of the deep changes already occurring.

 

Technology has been diffusing power away from governments, and

empowering individuals and groups to play roles in world politics -

including wreaking massive destruction - that were once reserved to

governments.

 

Privatisation has been the leitmotif in economic policy in

recent years, but in politics the privatisation of war is

terrorism.

 

Moreover, as globalization shrinks distance, events in faraway

places - like Afghanistan - have a greater impact on everyone's

lives.

 

The world has moved from the Cold War to the Global Information

Age, but the dominant foreign policy paradigms have not kept

pace.

 

Today's growing global networks of interdependence are putting

new items on national and international agendas; Americans simply

cannot solve many of these by themselves.

 

International financial stability is vital to prosperity, but

the US needs the cooperation of others to ensure it.

 

In a world where borders are becoming more porous than ever to

everything from drugs to infectious diseases to terrorism,

Americans will be forced to work with other countries beyond their

borders.

 

Because of its leading edge in the information revolution, and

its vast investment in traditional power resources, the US will

remain the world's single most powerful country well into this new

century.

 

While potential coalitions to check American power may be

created, it is unlikely that they will become firm alliances unless

the US handles its hard coercive power in an overbearing unilateral

manner that undermines its "soft" or attractive power.

 

* Joseph Nye, Dean of the Kennedy School of Government at

Harvard and a former US Assistant Secretary of Defense, is author

of the forthcoming book Soft Power: The Means to Success in World

Politics.

 

Copyright: Project Syndicate, March 2004.

 

But the subsequent difficulties in Iraq - and in America's foreign

relations more generally - have placed that topic at the heart of

the election campaign.It is hard to recall, but a little over a

decade ago, conventional wisdom - both inside and outside the US -

held that America was in decline.In 1992, the winner of the New

Hampshire primary election argued that "the Cold War is over - and

Japan won."When I published Bound to Lead in 1990, I predicted the

continuing rise of American power.But today I regard it as equally

important to challenge the new conventional wisdom that America is

invincible, and that the "new unilateralism" should guide US

foreign policy.After the collapse of the Soviet Union, some

analysts described the resulting world as unipolar and saw few

constraints on American power.This is misleading.Power in a global

information age is distributed among countries in a pattern that

resembles a complex three-dimensional chess game.On the top

chessboard, military power is largely unipolar.The US is the only

country with large state of the art air, naval, and ground forces

capable of global deployment - thus, the quick victory in Iraq last

year.But on the middle chessboard, economic power is multi-polar,

with the US, Europe, Japan, and China representing two-thirds of

world production.On this economic board, other countries often

balance American power.The bottom chessboard is the realm of

transnational relations that cross borders beyond government

control.At the benign end of the spectrum, this realm includes

actors as diverse as bankers electronically transferring huge sums;

at the other end are terrorists transferring weapons or hackers

disrupting Internet operations.On this bottom board, power is

widely dispersed, and it makes no sense to speak of unipolarity,

multipolarity, or hegemony.Those who recommend a unilateral

American foreign policy based on such traditional descriptions of

American power are relying on a woefully inadequate analysis.Many

of the real challenges to American power are coming not on the

upper military board, on which the unilateralists concentrate, but

on the lower transnational board.Ironically, the temptation to go

it alone may ultimately weaken the US in this domain.Why is this

true? Today's information revolution and the type of globalization

that accompanies it are transforming and shrinking the world.At the

beginning of the 21st century, these two forces increased American

power, particularly the ability to influence others through

attractive, or what I call "soft" power.But with time,

technological gains will spread to other countries and peoples,

diminishing America's relative pre-eminence.For example, today

America's 5% of the global population represents more than half of

all Internet users.But in a decade or two, Chinese may become the

language of the largest number of Internet users.It will not

dethrone English as a lingua franca, but at some point, the Asian

market will loom larger than the American market.Even more

important, the information revolution is creating virtual

communities and networks that cut across national borders, and

transnational corporations and non-governmental actors - terrorists

included - will play larger roles.Many organisations will have soft

power of their own as they attract citizens into coalitions that

cut across national boundaries.The terrorist attacks on New York,

Washington, and now Madrid are terrible symptoms of the deep

changes already occurring.Technology has been diffusing power away

from governments, and empowering individuals and groups to play

roles in world politics - including wreaking massive destruction -

that were once reserved to governments.Privatisation has been the

leitmotif in economic policy in recent years, but in politics the

privatisation of war is terrorism.Moreover, as globalization

shrinks distance, events in faraway places - like Afghanistan -

have a greater impact on everyone's lives.The world has moved from

the Cold War to the Global Information Age, but the dominant

foreign policy paradigms have not kept pace.Today's growing global

networks of interdependence are putting new items on national and

international agendas; Americans simply cannot solve many of these

by themselves.International financial stability is vital to

prosperity, but the US needs the cooperation of others to ensure

it.In a world where borders are becoming more porous than ever to

everything from drugs to infectious diseases to terrorism,

Americans will be forced to work with other countries beyond their

borders.Because of its leading edge in the information revolution,

and its vast investment in traditional power resources, the US will

remain the world's single most powerful country well into this new

century.While potential coalitions to check American power may be

created, it is unlikely that they will become firm alliances unless

the US handles its hard coercive power in an overbearing unilateral

manner that undermines its "soft" or attractive power. * Joseph

Nye, Dean of the Kennedy School of Government at Harvard and a

former US Assistant Secretary of Defense, is author of the

forthcoming book Soft Power: The Means to Success in World

Politics.Copyright: Project Syndicate, March 2004.